Start with one pledge swap, donation offset, or public-good commitment. Moral Trade keeps the terms, baselines, evidence rules, and manual review explicit before anyone relies on the result.
The suite turns Ord's pure, mixed, intrapersonal, bargaining, lottery, side-payment, and market mechanisms into short web-native motion diagrams with labels, shapes, and reduced-motion fallbacks.
Animal welfare
Global poverty
Victoriapoverty first
Paulanimals first
1% income
vegetarian
moral
moral
cost
cost
A. Reciprocal mixed trade
Two sacrifices become two moral gains
Victoria gives on income, Paul gives on diet, and each side sees the other action as worth more than their own cost.
Moral Trade is early. The strongest path is a founding cohort of effective givers, organizers, founders, and serious counterparties who can test low-risk examples and invite one relevant person at a time before the site tries to solve liquidity.